CarterLabsStart a projectCarter Labs / Brand Lab / Visual Identity
Visual Identity
Make every touchpoint feel connected.
Expand the logo into a complete visual language customers can recognize across digital, print and social media.
Start this projectWhat is included
A complete service.
Built around your brand.
Typography system
Graphic style
Image direction
Layout language
Brand applications
Original service showcase
New work created
for this capability.

Botanical Sparkling Beverage
Verdant Hour
A fresh premium beverage system connecting botanical illustration, sunrise energy and shelf-ready packaging.
Project insights
- VH leaf-and-sun signature mark
- Forest, citrus and cream identity palette
- Packaging, social and printed brand applications
Verdant Hour is an original Carter Labs concept created specifically to demonstrate visual identity capabilities. It is not presented as paid client work.
Ready to build yours?